Over the summer, I complete 2 weeks worth of work experience at Big Wave Media, who are Digital Marketing agency, based in Exeter, Devon. I learnt a whole range of new skills, met loads of great people and furthermore expanded my knowledge ready for third year. Here is a bit about my work experience with Big Wave Media...
Eager to learn and fresh from second year, I was ready to find some work experience within the advertising/digital marketing industry that I so long to work in. Big Wave Media were kind enough to offer me, 2 weeks of work experience with their hard-working, friendly team. Whilst I was nervous, I was also very excited to see what it was like working in that type of environment.
I began working with Big Wave Media’s Digital Account Executive Hayley, who taught me about the social media management platform, Hootsuite. Whilst Hootsuite wasn’t something that I had heard of, it didn’t take me long before I was composing over 300 tweets and Facebook posts that would endorse a company’s offers, discounts or events that were happening in the up-and-coming month. Soon I was bulk uploading, managing and scheduling those tweets and Facebook posts on Hootsuite with no help needed. With the tweets and Facebook posts ranging from 5 days in the month to everyday for a month, I was soon comfortable in making tweets and Facebook posts suit different target audiences, ranging from tots to teens and onto adults as well. Condensing a sentence with all the relevant bits of information into only 140 characters was difficult, especially if you needed to squeeze a URL into the tweet as well. I understood what was important to leave in and take out of the tweet; helping my knowledge of copywriting grow and hopefully this skill help me in my future.
My aim of coming to Big Wave Media was to learn and understanding about what a Digital Marketing team does in the field and to brush up and develop on skills that I already had or needed to learn. Seeing the dedicated and friendly staff of Big Wave Media work hard every day has made me more determined to complete my degree and get into the industry. I started 2 weeks ago feeling nervous yet excited but I have left feeling stronger and more knowledgeable than before.
Thank you Big Wave Media, you’ve been great!
- Lauren xo
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